You just listed your home. Now what?

June 7, 2018

Congratulations! We've signed the contract and now we are ready to market your home.

This period can be a little overwhelming for sellers, especially if you haven't sold a home in a while, or this is your first time. We often get the same questions from sellers--so here are some quick answers to many of our questions.

What do I need to do to get ready for the market?

Think like a buyer! Drive up to your house, park and ring your own front door. How is the curb appeal? Does your doorbell work? Is your front mat worn-out? Go through your home room by room with a buyer's eyes. Based on what you see would you buy your own home? For checklists, click here.

I have some great photos of the house, can you use them?

Maybe... but probably not. We hire a professional photographer and the resolution of his photos will be far superior to anything you or I can take. Also, the size of the photos will be different and that can make your listing look strange.

When will I see my listing on-line on all the real estate website?

Some websites syndicate faster than others and will appear almost instantly. It may take even a couple days for your listing to be "live" on some sites. Rest assured, your home will be everywhere on-line.

Is my house secure? How will I know who is in my house?

We only use secured lockboxes on our listings. Only licensed agents can access your lockbox. As soon as the agent opens the lockbox, their name and the time of the access is registered so we know exactly who and when they entered your home. 

Will you be showing my house? Or someone from your office?

I may show your house, or it may be an agent from my office; but, more than likely it will be one of the 35,000 agents from the area who will show your home to their buyers. We don't really care who the agent is who brings your buyer--we just want a buyer for your house. Except in certain circumstances, having the listing agent at the appointment can inhibit showings, and make the buyers uncomfortable. We don't want there to be any barriers to your home being shown.

I have a showing! Now what? 
 
When an agent wants to show your home, you will be notified according to your preferences--by text, phone, email. Showings will be confirmed according to instructions we have previously discussed.

The agent will usually request a one-hour window to show your home. She may be showing her buyer 5 or 6 homes that afternoon and is not sure exactly when she'll be there. If the appointment is between 1-2pm, the agent and buyer may arrive anytime within that window.

If you can, do a quick tidy, turn on all the lights, secure your pets and leave a few minutes before the appointment time.

Can I stay at home during the showing?

Many sellers want to stay during the showings because, after all, who knows your home better than you? But, think like a buyer. If you were buying a home, would you want the seller to stay? It can be awkward for the buyer and usually buyers will leave more quickly if they feel they are intruding on the seller's personal space. Make it as easy as possible for your buyers to really walk through your home and envision themselves living there.

How will I know if they came?

Most agents will leave a card, or turn off the lights. Sometimes not. If you are not sure if they came, call me and we can check the lockbox access log.

The buyer locked me out from the garage!

Many homeowners don't even have keys to their front door. If the buyer locks your garage access door, don't panic. Call me and I can give you a short-term one day code to access the lockbox on your front door. Just don't forget to put that key back in the lockbox. The same is true if your child gets locked out, or you need to give access to a contractor. We can arrange that.

Uh oh. What if something bad happened during the showing?

Most buyers will be careful in your home. Most agents will try to keep their buyers together to walk through the home. But accidents happen--a buyer can pull on the blinds too hard causing them to fall; a child will pull out some of your children's books; someone will step outside the patio door and track snow into your kitchen. It stinks, I know, but the buyer or their children are not being intentionally disrespectful of your home. If there is a problem after the showing that needs to be addressed, call me.

How will you send me feedback?

Feedback is a tricky issue. After every showing we send out an automated request for feedback. We can also follow up with the agent. However, we rarely receive feedback and when we do it is often irrelevant.

Think of it like on-line dating. You see someone's profile on-line and it seems like a good fit--but when you meet them at the coffee shop, the chemistry isn't there. They were nice enough, but you don't want to pursue anything further. The same is true for house hunting. The home shows well on-line; but, once you get there, it just doesn't feel like home. 

Think about the date you had--if the person you met called you, texted you, emailed you and asked, "What did you think about me? How can I make myself better?" how would you respond? It can also appear a little desperate
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At the end of the day, there really are only two responses that come from feedback: 

  1. No chemistry, not the right feeling--nothing you can do about that
  2. The buyer didn't like something tangible about the house. We may be able to address this if we hear it enough times (for example, everyone hates the orange walls); but, more often than not there is nothing we can do about the layout of the bedrooms, or the location next to the highway.

But rest assured--if and when we receive feedback, we will send it to you as soon as we receive it. [Just a little subtle hint that you don't have to text us and ask "Did we hear anything?"--if we hear something, we will tell you :) ] 

We will also follow up with any specific questions that an agent may ask.

A buyer knocked on the door and wants to see the house.

DON'T LET THEM IN! This is a safety issue. We don't know who this person is. Just say politely no and hand them my card. I will show it them ASAP. If they mean no harm, they'll wait for an appointment but if they try to scam their way in, they may be up to no good.

How many showings should I expect?

There may not be as many showings as you'd expect. By the time the buyer sees your home he has probably already stalked it online. So, if he is asking his agent to make an appointment, he wants to see it. Back in the days before the internet, the first time that buyers ever saw the house was when they walked in the door, so there were more showings 20 years ago than now.

Can we do an open house every weekend?

We will do open houses as needed. We believe in open houses and know the more people who see your home the better. It can be counter productive to do them too often since it smacks of desperation. Weather, holidays, even the Bears schedule (when they are good) can impact the frequency of open houses.

Why haven't we received any offers--not even a low-ball offer?

Sellers often wonder why buyers are not just "throwing out an offer." The truth is, most buyers don't do this. And, more importantly, we don't want a low-ball offer only to have to reject it. We only want one good buyer--not many bad buyers. So why don't buyers "make any offer?" Offers are not made flippantly. This is a legal document, made in writing, by a professional agent. It takes time to prepare and most buyers, knowing that their potential offer is silly, don't want to insult you or their agent. 

We got an offer immediately! Did we price it too low or should we wait for the next buyer? Will the next buyer offer more?

Getting an offer immediately is a best-case-scenario. But, it can cause you to question if your price is too low, or think, "If the first buyer loved it, the second buyer will love it even more!" The buyer who makes an immediate offer has probably been in the market a while and has seen and rejected every other house in your neighborhood. That buyer has just been waiting for your home. There is no guarantee another buyer will come along like that. In my experience, the final offer of the first buyer will be the best offer you ever receive. Do not dismiss it. The worst conversation we can have occurs two months after rejecting the first buyer and we say, "We should have taken that one."

But what if we have been on the market and we've not received many showings, or second looks, or any offers?
  
Then the time has come to re-evaluate everything from the marketing, position, property condition and, yes, price. I don't believe there are any hard and fast rules about when you must lower your price. Valuations and pricing are a snapshot in time and we must be receptive to market changes and adapt accordingly. Stubbornly clinging to a price in October that you set in March is not realistic. If your home were worth that price, it would have sold by now. 

Should I promote my house on social media?

Yes! By all means, promote your listing on your social media, ask friends to share it, post it on community groups. I'd ask that you use the social media link that I create for your listing. Don't take the link from public websites since I can't track and capture leads from those sites. A word of warning though, don't overshare on social media. If a friend asks online "Why are you moving?" don't say, "This house has no storage and we hate our neighbors!" You'd be amazed at how buyers can stalk a seller's social media to get clues as to their motivation for selling.

How will we know what is going on with the listing and market?

Let's set up a strategy, at the time of the listing, for how often you want to hear from us. Some sellers want frequent updates at scheduled intervals; others want to be involved only as necessary. Let's discuss this. If we are not meeting your expectation for this, please tell us right away. We want to make sure you get the information you need, when you want it.

Final Thoughts:

Depending on the market, your home may sit for quite a while. It can be fatiguing, and the highs and lows of expectations can drain you. We get it. We want this process to be as pain-free as possible; but, honestly, selling your home is a pain. We believe good communication can minimize the stress and frustration a bit, so please contact us if we need to discuss or resolve any concerns.

Together, we'll get you to the closing table!
By Sharon Wisniewski April 24, 2025
6718 E Caron Dr, Paradise Valley, AZ 85253 $4,850,000 6 Bedrooms + Bonus Room, Loft, Den, Office | 6 Bathrooms | 6 ,117 SqFt Absolutely breathtaking, this meticulously updated single-level estate offers trend-forward design and an extraordinary resort-style backyard, all set on a premium 1.4-acre corner lot. From the governor’s drive to the lush, manicured landscaping, the curb appeal is unmatched. Step into your private backyard paradise, where no detail has been overlooked. The expansive outdoor retreat features an extended covered patio with ceiling fans, a sparkling pool and spa with an outdoor shower, multiple gazebos with a fireplace, TV, BBQ, and a full outdoor kitchen. You'll also enjoy a cozy firepit with seating, shaded ping-pong area, three drinking fountains, and vast grassy spaces for play and relaxation. For the sports enthusiast, the fully lit, professional-grade courts for basketball, pickleball, and sand volleyball elevate this property into a true entertainer’s dream. Inside, the chef’s kitchen is a showstopper with wood-beamed ceilings, custom cabinetry with glass inserts, quartzite countertops, Zellige tile backsplash, double islands, a 36″ side-by-side fridge and freezer, a Thermador gas range with griddle, china cabinet, and an oversized walk-in pantry with built-in storage. The open-concept great room stuns with soaring 18′ vaulted ceilings, a dramatic fireplace, full wet bar with seating, and 20′ floor-to-ceiling patio doors that seamlessly blend indoor and outdoor living. The primary suite is pure luxury with its own patio exit, vaulted beam ceilings, gas fireplace, dual walk-in closets, a secure safe room, and a spa-like bathroom featuring dual sinks, a makeup vanity, freestanding tub, oversized walk-in shower with multiple rain heads, custom backsplash, and even a mini fridge. Additional highlights include European white oak flooring, a formal dining room with a climate-controlled wine display, five newer AC units, a solar panel field, whole-home water filtration system, new windows with shutters and electric shades, and a spacious 5-stall garage. The home office/den is equally impressive with built-ins and a gas fireplace. Even the laundry room is extraordinary, boasting four laundry units, custom cabinetry, a Kingsbottle beverage cooler, built-in dog kennel and feeding station, and a utility sink for added convenience. Topping it all off is the detached guest house, offering a full kitchen, great room with fireplace, two bedrooms, and a full bath—ideal for extended family or guests. This one-of-a-kind, fully loaded dream home is the ultimate in luxury, comfort, and function. Welcome to your forever oasis.
By Sharon Wisniewski March 27, 2025
29178 N 108th Pl, Scottsdale, AZ 85262 $2,275,000 3 Beds| 4 Baths| 3,735 SqFt Enjoy resort-style living on the 14th hole of the prestigious Pinnacle Course in the guard-gated community of Candlewood at Troon North. This exquisite home showcases a stunning backyard oasis with a heated pool, spa, built-in BBQ, and an inviting outdoor fireplace, all framed by breathtaking golf course and Pinnacle Peak views. Inside, the open Great Room design highlights a chef’s kitchen equipped with a Dacor gas cooktop, double ovens, a spacious island, and granite countertops. The luxurious master suite features a cozy sitting area, dual vanities, and a relaxing jetted tub. With three bedrooms, three and a half baths, and a dedicated office, this home seamlessly blends sophistication with comfort. Additional highlights include a fireplace, surround sound system, plantation shutters, and a spacious three-car garage.
By Sharon Wisniewski March 19, 2025
31912 N 141st St, Scottsdale, AZ 85262 $1,750,000 5 Beds| 5 Baths| 4,993 SqFt A private gated driveway and enclosed courtyard create a welcoming entrance to this stunning home. Inside, the chef’s eat-in kitchen is designed for both style and functionality, featuring granite countertops, stainless steel appliances, a beverage fridge, a stylish backsplash, reverse osmosis, and a center island with a breakfast bar. The cozy family room is enhanced by dual ceiling fans and a charming fireplace, while the spacious living room boasts a dedicated dining area, an additional fireplace, and an oversized window that fills the space with natural light. The luxurious primary master suite offers a private patio exit, a walk-in closet, and a spa-like en-suite bathroom complete with dual vanities, a jetted tub, and a walk-in shower. Ideal for guests or extended family, this home also includes a detached guest casita and multiple en-suite bedrooms. Additional upgrades ensure modern comfort, including a replaced roof (8-9 years old), newer AC units, five fireplaces, and two newer water heaters. Step outside to your private backyard oasis, where a heated pool with elegant water features and a newer pump invites you to relax. Entertain effortlessly at the built-in BBQ and firepit seating area, or unwind under the extended covered patio. Lush, meticulously maintained landscaping enhances the serene atmosphere, while the elevated view deck offers breathtaking panoramic views of the surrounding scenery. This property is the perfect blend of luxury, space, and tranquility—don’t miss this rare opportunity!
By Sharon Wisniewski March 12, 2025
Spring is in the air, and Scottsdale's real estate market is heating up! As we step into March, buyers and sellers alike are gearing up for one of the busiest seasons in real estate. Whether you're looking to buy, sell, or invest, here’s what you need to know about the Scottsdale market this month. Scottsdale Market Trends The Scottsdale housing market remains strong, with demand continuing to outpace inventory in many price ranges. Here are a few key trends shaping the market in March: Home Prices Holding Steady: While appreciation has slowed compared to the peak of 2022, home values are maintaining their strength, making it a great time for sellers to list. Buyer Demand is Up: With interest rates stabilizing and more buyers re-entering the market, we’re seeing increased activity in open houses and showings. Luxury Market Continues to Thrive: Scottsdale’s high-end homes remain in demand, particularly in sought-after neighborhoods like Silverleaf, DC Ranch, and Gainey Ranch. Tips for Buyers Get Pre-Approved Early – With competition picking up, having a pre-approval letter in hand gives you an edge when making an offer. Be Ready to Act Fast – Well-priced homes are moving quickly, so be prepared to tour properties and make decisions promptly. Work with a Local Expert – A Scottsdale-based realtor (like me!) can help you navigate the market and find hidden gems before they’re gone. Tips for Sellers Price It Right – Overpricing can lead to longer days on the market, while competitive pricing can attract multiple offers. Stage Your Home – First impressions matter! Decluttering and adding fresh, neutral décor can help your home stand out. Market Aggressively – High-quality photos, video tours, and strong online exposure are key to capturing buyer interest. Upcoming Scottsdale Events Springtime in Scottsdale is packed with events that make our city one of the best places to live! Here are a few must-visit happenings this month: Spring Training (MLB Cactus League) – Baseball fans can catch their favorite teams in action at Scottsdale Stadium. Scottsdale Arts Festival – A celebration of local and national artists showcasing incredible works. Arizona Bike Week – A huge draw for motorcycle enthusiasts, featuring concerts, vendors, and epic rides.  March is a fantastic time to make a move in Scottsdale’s real estate market. Whether you’re buying, selling, or just exploring your options, I’d love to help you navigate the process with confidence. Ready to chat about your real estate goals? Reach out today!
By Sharon Wisniewski March 1, 2025
5004 E Lone Mountain Rd, Cave Creek, AZ 85331 $1,615,000 5 Beds| 4 Baths| 3,417 SqFt This one of a kind home sitting on 1.35 acres, offers a unique modern-industrial style combining sleek metal, glass and warm wood finishes throughout. All on-trend characteristics are offered in this custom build like an open floor plan, professional stainless steel appliances, custom wood cabinetry, floating vanities, quartz counters and a 15' sliding door to the outdoors! The resort style back yard touts a beautiful pool, a built in BBQ and Bar area, patio, artificial grass, trees and even planting beds. There is a separate guest house for friends and family to use or keep it as a source of rental income instead. The location couldn't be better being close to restaurants, shopping and only 25 minutes to the airport! NO HOA to worry about, truly a special home to consider!
By Sharon Wisniewski March 1, 2025
10440 E Larkspur Dr. Scottsdale, AZ 85259 LISTING PRICE $3,000,000 Absolutely stunning resort style property with tons of on-trend features and a detached 2,200 sqft full guest house. The immaculate backyard has an extended covered patio with travertine pavers throughout, built-in BBQ, sparkling pool and spa, outdoor shower, faux grass lawn, pickle and basketball court, firepit with seating area, upstairs view deck with fireplace, and dual 12′ RV gates. The detached 8 car drive thru garage is climate controlled and has a 1,500 sqft shop, epoxy flooring, pneumatic air system, air compressor, zero clearance doors, living/office space, and RV hookups and pump out. The Master suite has double door entry, fir wood and beamed ceilings, bonus space, dual closets, meditation room, and a full bathroom with jetted tub, walk-in shower, and bidet. The eat-in kitchen incorporates slab granite counters, tile backsplash, maple cabinetry, island, stainless appliances, and double ovens. Other features include stunning mountain and city light views, fresh paint throughout, vaulted ceilings, living room and family room fireplaces, 6 AC units and a 3.5 car garage with epoxy, cabinets, central vac, storage, and shop. The detached full guest house is 2,200 sqft and boasts a kitchen, game room, 2 bathrooms, gas fireplace, loft area, balconies, and two large bedrooms.
By Sharon Wisniewski February 15, 2025
Scottsdale isn’t just a great place to live—it’s a city to fall in love with! ❤️ From breathtaking sunsets to luxurious experiences, Scottsdale has everything to make your heart skip a beat. Whether you're swooning over the stunning desert views, indulging in a romantic dinner, or embracing an active outdoor lifestyle, there are countless reasons to adore this vibrant city. In the spirit of Valentine’s Day, here are 25 reasons to fall head over heels for Scottsdale ! 1. Stunning Weather – With over 300 sunny days a year, you’ll rarely have to worry about gloomy weather. 2. Beautiful Desert Scenery – The Sonoran Desert provides breathtaking landscapes, from saguaros to red rock formations. 3. Outdoor Activities – Enjoy hiking, biking, and horseback riding at McDowell Sonoran Preserve and Camelback Mountain. 4. Luxury Resorts & Spas – Scottsdale is home to world-class resorts like The Phoenician and Sanctuary Camelback Mountain. 5. Thriving Culinary Scene – From fine dining to casual eats, the city has an amazing variety of restaurants. 6. World-Class Golf Courses – Scottsdale is a golfer’s paradise with courses like TPC Scottsdale and Troon North. 7. Vibrant Arts Scene – The Scottsdale Arts District, Scottsdale Center for the Performing Arts, and annual art festivals keep creativity alive. 8. Old Town Scottsdale – A charming downtown area with unique boutiques, galleries, and lively nightlife. 9. Spring Training Baseball – Scottsdale hosts MLB teams for Cactus League spring training, including the San Francisco Giants. 10. Low Humidity – Even in the summer heat, the dry climate makes high temperatures more bearable. 11. Excellent Healthcare – Scottsdale has top-rated hospitals, including Mayo Clinic and HonorHealth Scottsdale. 12. Strong Economy & Job Market – With a booming economy, Scottsdale offers jobs in tech, healthcare, tourism, and finance. 13. Great Schools – Scottsdale has excellent public and private schools, plus higher education options like Arizona State University’s Scottsdale campus. 14. Family-Friendly Environment – Parks, museums, and kid-friendly activities make it a great place to raise a family. 15. Shopping Destinations – Scottsdale Fashion Square, Kierland Commons, and local boutiques offer amazing shopping experiences. 16. Exciting Nightlife – From rooftop lounges to live music venues, there’s plenty to do after dark. 17. Proximity to Phoenix – Enjoy the benefits of a big city without actually living in one. 18. Safe & Clean City – Scottsdale consistently ranks as one of the safest cities in the U.S. 19. Annual Events & Festivals – The Scottsdale Arabian Horse Show, Barrett-Jackson Auto Auction, and Scottsdale Culinary Festival are just a few highlights. 20. Wine & Craft Beer Scene – With local wineries and breweries, Scottsdale is great for wine and beer lovers. 21. Car Enthusiast Haven – Scottsdale is home to high-end car shows, auctions, and luxury car dealerships. 22. Easy Access to Nature Getaways – A short drive gets you to Sedona, the Grand Canyon, or Flagstaff for a change of scenery. 23. Dog-Friendly Community – Plenty of parks, pet-friendly restaurants, and trails make it a great place for dog lovers. 24. Active Lifestyle – Whether it’s yoga, pilates, hiking, or biking, Scottsdale encourages a healthy lifestyle. 25. Beautiful Sunsets – The desert sky lights up in stunning hues of pink, orange, and purple almost every evening. Scottsdale truly has something for everyone, whether you love the outdoors, fine dining, or a laid-back luxury lifestyle. What’s your favorite thing about Scottsdale?
By Sharon Wisniewski February 11, 2025
10260 E White Feather Ln #1038, Scottsdale, AZ 85262 2 bedrooms | 2 bathrooms + den LISTING PRICE $875,000 Absolutely stunning home in the prestigious golf course community of Ridge at Troon North. The spacious great room features expansive multi-slide patio doors that seamlessly open to the extended covered patio with a fireplace, creating a true indoor/outdoor living experience with views of Pinnacle Peak & the golf course. The gorgeous kitchen features a cozy eat-in area, abundant shaker-style cabinetry, a stylish tile backsplash, high-end granite countertops and stainless steel appliances. A large den with double-door entry provides the perfect space for a home office. The luxurious master suite boasts a private backyard exit, a walk-in closet designed by ”classy closets”, a spa-like en-suite bathroom with dual vanities and a sleek walk in shower. Located directly across the street is the heated spa, sparkling pool and work out facility. Walking distance to the Troon North golf course & restaurant… this is an amazing home and can be purchased “turn key”!
By Sharon Wisniewski January 22, 2025
As a Scottsdale realtor, staying ahead of design trends is not just about aesthetics—it's about understanding what buyers want and how to highlight the best features of a home. In 2025, design trends are evolving to reflect shifts in lifestyle, technology, and sustainability. Here's a closer look at what’s shaping the homes of tomorrow and how you can integrate these ideas into your property. 1. Biophilic Design: Bringing the Outdoors In Biophilic design continues to dominate in 2025. Buyers are increasingly drawn to homes that incorporate natural elements like large windows for ample natural light, indoor plants, and materials such as wood, stone, and bamboo. In Scottsdale, where the desert landscape is stunning, integrating biophilic design means creating seamless indoor-outdoor spaces that celebrate the local environment. Tip: Highlight any home features like large patios, glass doors, or gardens. Stage properties with desert-friendly plants like succulents or cacti to bring the beauty of Arizona into the home. 2. Smart Home Technology Tech-savvy buyers are looking for homes equipped with the latest smart technology. From energy-efficient appliances to integrated home systems that control lighting, temperature, and security via smartphone, smart homes are becoming the new standard. Tip: If you’re listing a home with smart features, make sure to highlight them in your marketing materials. Consider partnering with local tech experts to add simple upgrades like smart thermostats or doorbells to older homes. 3. Earthy and Warm Color Palettes Neutral tones are being replaced with richer, earthy hues in 2025. Think terracotta, deep greens, warm beiges, and even desert-inspired oranges. These colors create a sense of warmth and connection to nature—perfect for Scottsdale’s desert surroundings. Tip: When staging a home, use throw pillows, rugs, or artwork in these trending colors. They’ll not only make the space feel more contemporary but also help buyers visualize themselves living there. 4. Multi-Functional Spaces With more people working from home, buyers want spaces that can serve multiple purposes. Flexible layouts, built-in desks, and rooms that easily transition from home office to guest room are highly desirable. Tip: Showcase versatile spaces in your listings. For example, set up a corner of the living room as a cozy workspace or show how a spare bedroom can function as both a gym and a guest room. 5. Sustainable and Eco-Friendly Features Sustainability is no longer a niche preference; it’s a must-have for many buyers. Homes with solar panels, energy-efficient windows, and water-saving fixtures are not just appealing but can also command higher prices. Tip: If a property has sustainable features, emphasize the long-term savings and environmental benefits. In Scottsdale, highlight homes with xeriscaped yards that conserve water while enhancing curb appeal. 6. Bold Statement Lighting Lighting is no longer just functional; it’s a design feature. In 2025, bold and artistic light fixtures are taking center stage. Whether it’s an oversized chandelier in the dining room or sleek pendant lights in the kitchen, lighting can transform a space. Tip: Upgrade outdated lighting fixtures in key rooms. Buyers notice the details, and modern lighting can make a big impact. 7. Textured Walls and Ceilings Plain white walls are giving way to textured finishes, such as Venetian plaster, limewash, or even statement wallpaper. These details add depth and character to a space. Tip: Consider adding an accent wall with a textured paint finish or peel-and-stick wallpaper. It’s an easy update that can wow potential buyers. Final Thoughts Scottsdale’s unique charm—from its breathtaking desert landscapes to its luxurious lifestyle—makes it the perfect canvas for these 2025 design trends. As a realtor, understanding and showcasing these trends can set your listings apart and help buyers envision their dream home.  Stay ahead of the curve, and make 2025 your most successful year yet!
By Sharon Wisniewski December 17, 2024
Selling a home at the end of the year can be a great opportunity with the right approach. While buyer traffic tends to slow during the holidays, those who are house hunting are often highly motivated. With fewer homes on the market, a well-presented property can easily stand out. Focus on curb appeal by clearing pathways, maintaining landscaping, and using warm, inviting lighting to make your home shine despite winter weather. Inside, create a cozy atmosphere with tasteful, neutral holiday decor that enhances the home’s features without overwhelming them. Ensure the thermostat is set to a comfortable temperature during showings to make potential buyers feel at home. Pricing strategically is also key—work with your agent to set a competitive price and consider offering incentives like covering closing costs to attract interest. Prepare for a smooth closing by addressing any winter-specific maintenance issues, such as drafty windows or HVAC concerns, before listing. A pre-listing inspection can also help resolve potential issues in advance, giving buyers confidence. With thoughtful planning and a little seasonal charm, you can appeal to motivated buyers and secure a successful sale before the new year.
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